Direct Marketing SmartsTM

Direct Marketing training from an expert - Beth Smith

35-year Award Winning Direct Marketer
Edward Mayer Award for Lifetime Achievement in Direct Marketing Education
20-year DMA Direct Marketing Institute Instructor
Partial Client List:
American Express
Children International
China Post
Dish Network
Investec, LLC
Omaha Steaks
RCI/Wyndham Worldwide
Sainsbury's Bank

Beth Smith
Creator of the DMA Direct Marketing Institute
– America's most popular direct marketing seminar

Beth Smith has helped more than 14,000 professionals worldwide master the essentials of direct marketing and fast forward their careers.

Beth's Direct Marketing Institute is the foundation of the DMA Certified Marketing Professional program.

What attendees say:

Nutrisystem CMO on training results

Free Direct Marketing Lessons

DMA 2018 Annual Conference/&THEN Presentation Overview


Learn More about the DMA Direct Marketing Institute.

An expert in customer loyalty and data-driven marketing, Beth is the recipient of  many direct marketing awards, including the DMEF/MarketingEdge Award for Lifetime Achievement in direct marketing education. She started her career at Epsilon where she held several leadership positions over 15 years, including Creative Director and VP of Marketing.

A regular speaker at the DMA Annual Event &THEN, Beth has trained more than 14,000 professionals from the U.S., Canada, Europe, China and South Africa.

Call Beth Smith at 928.203.9420 or email her at
to discuss your company's direct marketing needs.